Your site brings leads. Cold Leads makes sure they become conversations.
Agencies lose projects in the gap between an enquiry and the follow-up. Cold Leads captures every website enquiry, keeps a focused list of businesses worth pitching, sends personal campaigns from your own mailbox and puts every reply and next step in one queue.
A pipeline that fits how agencies sell
Stages come ready: cold → subscriber → lead → customer → regular. Tag by service (web design, SEO retainer, branding, PPC, development) and by source, keep the whole history on the contact card, and let the Today queue show who needs a reply or a follow-up.
- New enquiry → qualified → proposal sent → follow-up → won or lost: stages and tags, no consultant needed to set it up.
- Every reply is labelled interested / neutral / not interested; a request to stop e-mails opts the contact out automatically.
- A follow-up is scheduled 3 days after every message you send — nothing slips through.
Templates that sound like an agency, not a robot
Three starting points — paste into Templates → New and personalise with {name} and {company}:
Subject: {company}'s website and the next quarter
Hi {name},
I looked at {company}'s site this morning: strong offer, but the contact page loses visitors on mobile and the load time is above 4 seconds. We fix exactly that for businesses your size in 3–4 weeks.
Worth a 15-minute look at what we would change first? I'll send a short teardown either way.
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Subject: SEO retainer: what we would do in month one for {company}
Hi {name},
{company} ranks for its brand, not for the services people search for. In month one we fix the technical basics, publish two service pages and set up tracking you can actually read.
Happy to send the exact plan — reply "plan" and it's yours.
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Subject: Re: your enquiry — next steps
Hi {name},
Thanks for reaching out. Here is what I would suggest as a first step, and two time slots this week for a 20-minute call.
If it's easier, reply with a time that suits you and I'll send the invite.Lists that target the right businesses
Import a CSV from your prospecting tool or paste any text — the AI extracts names, companies and addresses. Verify the list before sending (bounces hurt your domain), then filter and tag: “businesses in Prague with outdated websites and 5–50 employees” becomes a list you can campaign to and report on.
Sending from your own mailbox, safely
Gmail, Microsoft 365 or SMTP. Daily limits, human-like pacing, a dry-run before launch, unsubscribe in every e-mail, and a built-in deliverability check for SPF, DKIM and DMARC so your domain stays clean.
What agencies get on each plan
Solo ($19/month) for a founder-led studio: 200 contacts and a website capture form. Team ($49/month) for up to 4 people sharing one pipeline with unlimited AI drafts. Business ($99/month) adds the API and white-label for client work. Every plan starts with a 5-day trial.
FAQ
We already use a CRM for client work — why this?
Cold Leads is for winning new clients: enquiries, outreach and follow-ups. Keep your delivery tool for projects; export contacts once a deal is won.
Can we run it for our own clients?
Yes — Business includes white-label and an API. Many agencies start with their own pipeline, then offer lead capture and outreach as a service.
Is there help getting started?
Every registered customer can request a free launch-setup call via support: we connect your website form, build the first list and launch the first campaign with you.